AREA MARKETING & PROMOTION
AS BUSINESS OWNERS & MANAGERS, WE WANT LOCALS AND VISITORS TO HAVE A PERCEPTION OF GLOUCESTER AS A CITY ON THE UP.
MARKETING & PROMOTION
As business owners and managers, we want locals and visitors to have a perception of Gloucester as a city on the up, and a place where they want to do business, shop, visit, study and invest.
Gloucester BID board plan to build a platform to promote activities across the whole city centre, using traditional, outdoor, digital, print, broadcast and social media, this will include promoting events, the leisure and evening economy and assisting in raising the profile of large projects that benefit the wider business community, locally and nationally.
PROMOTIONAL MATERIALS
The BID will adopt an integrated marketing strategy, developing copy and material in newspaper advertising, billboards, radio, leaflets, annual reports, newsletters and through our website as appropriate. The BID will look to promote a wide range of sectors, including professional services, restaurants and bars and independent retailers.
SOCIAL MEDIA & ONLINE
A website and social media accounts are established for Gloucester BID and are successful at attracting visitors. It is intended to continue to develop these, and utilise other social media accounts focused on the city to help promote the BID area.
UPDATES
SEE OUR LATEST NEWS FEED DIRECTLY ON EACH FEATURED PAGE OR GO TO OUR NEWS PAGEÂ TO FIND OUT MORE INFORMATION
Independents Week – Spotlight – The Comfy Pew Cafe Bistro
The Comfy Pew Cafe Bistro, Cathedral Quarter, College Street We are a small family and friends run cafe in the heart of Gloucester just by the Cathedral gates. We opened May 21 just after the covid lockdown so times were tough enough then came the energy crisis. We...
Independents Week – Spotlight – The Folk of Gloucester
The Folk Cafe at The Folk of Gloucester, Cathedral Quarter, Westgate Street Gloucester Civic Trust proudly presents our cafe, serving drinks including alcohol with hot and cold food.It’s rewarding to meet with visitors to the folk and exhibitions, we’re often...
Independents Week – Spotlight – Treasure Seekers Hub
Treasure Seekers, Cathedral Quarter, Westgate Street. Treasure Seekers is a social enterprise set up in 2012 to help people in Gloucestershire become the best version of themselves. Treasure Seekers Hub is an art and craft shop and space selling pre-packed art and...
HAVE SOMETHING TO OFFER?
If you'd like to offer your products or services as a benefit to BID members, please submit details so we can put to the Board.
View & Download Business Plan below.
