AREA MARKETING & PROMOTION
AS BUSINESS OWNERS & MANAGERS, WE WANT LOCALS AND VISITORS TO HAVE A PERCEPTION OF GLOUCESTER AS A CITY ON THE UP.
MARKETING & PROMOTION
As business owners and managers, we want locals and visitors to have a perception of Gloucester as a city on the up, and a place where they want to do business, shop, visit, study and invest.
Gloucester BID board plan to build a platform to promote activities across the whole city centre, using traditional, outdoor, digital, print, broadcast and social media, this will include promoting events, the leisure and evening economy and assisting in raising the profile of large projects that benefit the wider business community, locally and nationally.
PROMOTIONAL MATERIALS
The BID will adopt an integrated marketing strategy, developing copy and material in newspaper advertising, billboards, radio, leaflets, annual reports, newsletters and through our website as appropriate. The BID will look to promote a wide range of sectors, including professional services, restaurants and bars and independent retailers.
SOCIAL MEDIA & ONLINE
A website and social media accounts are established for Gloucester BID and are successful at attracting visitors. It is intended to continue to develop these, and utilise other social media accounts focused on the city to help promote the BID area.
UPDATES
SEE OUR LATEST NEWS FEED DIRECTLY ON EACH FEATURED PAGE OR GO TO OUR NEWS PAGEÂ TO FIND OUT MORE INFORMATION
Independents Week – Spotlight – Gloucestershire Arts and Crafts Centre
Cathedral Quarter, Westgate Street. We are a shop of over 40 makers and artists Gloucestershire Arts and Crafts Centre is a not for profit company founded by Helen Lomberg. To create space for local artists and makers to show their work. Aims to create a space for...
Independents Week – Blog – Campaigns for Pubs
Alastair Kerr, South West Regional Representative, Campaign for Pubs "There is nothing more important than independent businesses, indeed in all aspects they are the beating heart of our communities, cornerstone of our lives and backbone of our local economy and pubs...
Independents Week – Spotlight – Aroma
Southgate Street, Welcome to Aroma Indian Restaurant, your gateway to an Indian inspired dining experience in the heart of Gloucester. Renowned for its culinary heritage, our restaurant brings a rich tapestry of flavours and traditional recipes to your table. The...
HAVE SOMETHING TO OFFER?
If you'd like to offer your products or services as a benefit to BID members, please submit details so we can put to the Board.
View & Download Business Plan below.
