AREA MARKETING & PROMOTION
AS BUSINESS OWNERS & MANAGERS, WE WANT LOCALS AND VISITORS TO HAVE A PERCEPTION OF GLOUCESTER AS A CITY ON THE UP.
MARKETING & PROMOTION
As business owners and managers, we want locals and visitors to have a perception of Gloucester as a city on the up, and a place where they want to do business, shop, visit, study and invest.
Gloucester BID board plan to build a platform to promote activities across the whole city centre, using traditional, outdoor, digital, print, broadcast and social media, this will include promoting events, the leisure and evening economy and assisting in raising the profile of large projects that benefit the wider business community, locally and nationally.
PROMOTIONAL MATERIALS
The BID will adopt an integrated marketing strategy, developing copy and material in newspaper advertising, billboards, radio, leaflets, annual reports, newsletters and through our website as appropriate. The BID will look to promote a wide range of sectors, including professional services, restaurants and bars and independent retailers.
SOCIAL MEDIA & ONLINE
A website and social media accounts are established for Gloucester BID and are successful at attracting visitors. It is intended to continue to develop these, and utilise other social media accounts focused on the city to help promote the BID area.
UPDATES
SEE OUR LATEST NEWS FEED DIRECTLY ON EACH FEATURED PAGE OR GO TO OUR NEWS PAGEÂ TO FIND OUT MORE INFORMATION
Independents Week – Spotlight – RollerXpress
RollerXpress, Gloucester Quays We are a family owned not for profit roller disco offer a fun, inclusive community skate venue to be enjoyed 7 days a week within the Gloucester Quays outlet centre.
Independents Week – Spotlight – Norville Opticians
Norville Opticians, Eastgate Street Amazing to be able to help our patients , give them advice and look after the health of their eyes. We have a fantastic range of frames and lenses. Our staff are extremely knowledgable and always want the best for their patients....
Independents Week – Spotlight – Cauldron Creations
Cauldron Creations, Cathedral Quarter, College Court I am a witchcraft and spiritual shop, bringing a touch of magick to Gloucester. I also am a reiki master offering reiki to a range of my clients. I have always been spiritual. We craft and make as much of our own...
HAVE SOMETHING TO OFFER?
If you'd like to offer your products or services as a benefit to BID members, please submit details so we can put to the Board.
View & Download Business Plan below.
